# Brand Guidelines

Our brand guidelines ensure a strong and unified brand presence, whether you are crafting digital experiences, or representing Corppass in any way. Use only approved brand assets to uphold our integrity, professionalism, and trustworthiness.

**Download Corppass logo:**

{% file src="<https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FPaYKT41cOmdKd3DTRGZG%2FCorppass-logo.zip?alt=media&token=5d3675f0-7083-43c0-8471-8b06f520a5ea>" %}

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## Logo

<div align="center" data-full-width="true"><figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2F4NJtLUprSVRuTJ9ZS1jz%2FCorppassLogo.png?alt=media&#x26;token=7f292594-9d7b-4cbe-862d-3745797cf288" alt="" width="375"><figcaption></figcaption></figure></div>

The **Corppass** logo uses a customised lowercase typeface for consistency and recognisability. The stylised black ‘o,’ derived from our ‘key figure,’ symbolises secure access to services. Optical kerning, refined weight, and defined clear space ensure clarity and recognisability across all sizes and contexts.

{% hint style="info" %}
Always write '**Corppass'** as a single word with an uppercase ‘**C**’—never as ‘CorpPass’ or other variations.
{% endhint %}

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## Logo variations

<div align="right"><figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FKF6LyZFAiYyhkhv0hl7m%2F1.png?alt=media&#x26;token=91995d17-bd19-40f3-935e-cf954771f358" alt=""><figcaption><p>Full colour</p></figcaption></figure> <figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FbpN4DyHCM13rpKGOLEoS%2F2.png?alt=media&#x26;token=3453bc18-956d-4aec-b111-91343d2872ea" alt=""><figcaption><p>Black</p></figcaption></figure> <figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FYgwoaO7XNRHxeXKKUBTH%2F3.png?alt=media&#x26;token=0bfd288d-e396-4f8b-9c12-9280c56ed6d2" alt=""><figcaption><p>White</p></figcaption></figure></div>

Our master logo is available in two colour configurations. &#x20;

{% hint style="info" %}
**Full colour:** The entire logotype is in Corppass blue except for the black ‘o’. 

**Single colour:** The entire logotype can be used in either Corpppass blue, black or reverse white.
{% endhint %}

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## Usage on background

<figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FFps2I4FnBujlcO2wGo4u%2FBackgroundUsage.jpg?alt=media&#x26;token=172f11c0-04ad-4d16-8d3d-79dab02dd085" alt="" width="563"><figcaption></figcaption></figure>

We recommend to use the full colour logo whenever possible. It should be used on either white or light grey background only.

The single colour logos should only be used on either Corppass blue, light blue or black background.

For photograph backgrounds, the single colour logo in reverse white should be used.

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## Do not

<figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FvR8bmohUyTInaEiKisFS%2FDoNot.jpg?alt=media&#x26;token=1f797758-de17-489f-8533-b5913dae8e5a" alt=""><figcaption></figcaption></figure>

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## Scale

<figure><img src="https://1605527357-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FpwMYYKh1MoYyFF7hQI6N%2Fuploads%2FHZQM9qo0RFCkDXVCpkEW%2FSize.png?alt=media&#x26;token=65f382ff-6d71-4d76-ba76-b624ccc7abba" alt="" width="375"><figcaption></figcaption></figure>

Our master logo is designed to scale for small sizes on print and screen. The clearspace around the logo is equal to the x-height of the ‘o’.

Minimum sizes of the master logo: \
Digital: **80 pixels** wide \
Print: **18mm** wide
